Betta Inspect It

Engagement & Collateral, Logo Creation

Specialising in the inspection of residential homes and buildings, Betta Inspect It uses computerised onsite data collection tools and cloud-based reporting software to produce comprehensive building reports to save customers time and money.

With franchises throughout the North Island and with the company about to take the next step in growth it was decided the existing logo needed to be evolved to better reflect the company that it represented.

A brand audit was carried out to gather a stronger understanding of the key elements of the existing brand and more importantly the elements that needed to be discarded. Key elements were identified then polished to create a logo that reflects the quality service they provide and to future proof the company as it continues to grow.

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Overview